Apple has raised the monthly cost of AppleCare+ for Macs and iPads by 50 cents in the United States, with annual plans climbing $5, according to Bloomberg.
The increases apply only to new subscribers. Anyone already paying for an AppleCare+ plan on a Mac or iPad keeps their current rate.
The timing follows a broader round of price increases Apple applied to its Mac and iPad hardware in June, when device prices rose anywhere from $100 to $1,300 due to global memory shortages and higher component costs.
The AppleCare+ adjustment extends that pricing shift into Apple’s extended coverage business.
Who Pays More and Who Doesn’t
Existing AppleCare+ subscribers are protected from the new rates for as long as their current plan remains active.
Someone who signed up for Mac coverage last month will continue paying what they agreed to. A new subscriber starting today pays the higher amount from day one.
Apple’s AppleCare One plan, which covers up to three Apple devices for $19.99 per month with additional devices available at $5.99 each, has not changed in price. Apple launched that plan in mid-2025 as a household-level coverage option.
A Pattern Worth Tracking
This is not the first AppleCare+ increase in recent memory. Apple raised iPhone AppleCare+ plans by 50 cents monthly in early 2025.
With new iPhones expected in September, coverage rates for those devices could move again around that launch window, consistent with how Apple has handled previous product cycles.
For anyone planning to buy a new Mac or iPad and add AppleCare+ coverage, the difference between purchasing an annual plan now and waiting adds up to $5 per year.
Over a standard two- or three-year coverage period, that gap amounts to $10 to $15 compared to what a subscriber who enrolled before the change pays. The monthly difference of 50 cents amounts to $6 annually for those on rolling month-to-month plans.
Apple has not publicly commented on whether further AppleCare+ price adjustments are planned for other product categories.
