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After Months of Denials, Elon Musk Reportedly Revealed Something That Could Finally Give the iPhone Real Competition

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SpaceX showed a prototype AI device to investors and stakeholders ahead of the company’s IPO, according to the Wall Street Journal, despite Elon Musk publicly denying earlier this year that any such product existed.

The device, described as slimmer than an iPhone with a polished exterior, runs a custom operating system built around a Qualcomm chip and draws on AI technology from xAI, the artificial intelligence company Musk controls.

People briefed on the presentation told the Journal that Musk has long envisioned a hardware platform that would tie together Tesla, SpaceX, and xAI under one product.

The concept apparently echoes WeChat, the Chinese super-app that handles messaging, payments, and dozens of other daily functions from a single interface.

What SpaceX Actually Showed

SpaceX presented the hardware to investors as a device designed to change how people interact with AI on a daily basis.

The company characterized the project as early-stage, meaning the hardware shown may look nothing like a final product, and no release date or pricing has been discussed. Whether the device ever reaches consumers is an open question.

Musk called the Journal’s reporting “utterly false” after the story was published. That denial sits alongside a string of contradictory statements he has made on the topic over several years.

In late 2025, he said he would only build a phone if Apple and Google engaged in what he described as censorship. At a separate event, he said the prospect of making a phone “makes me want to die.” Earlier in 2026, he posted directly that SpaceX was not building a phone.

A Pattern of Mixed Signals

Musk first floated the idea of a smartphone years ago, framing it as a contingency plan if X, formerly Twitter, were ever pulled from Apple’s App Store. That threat never materialized, and the phone talk faded.

The Journal’s report suggests the thinking never fully went away, even as public statements pointed in the opposite direction.

For anyone who buys into the Apple ecosystem, the relevant question is whether a hardware competitor backed by three of Musk’s companies could eventually apply real pressure on the iPhone.

At this stage, the product is a prototype shown in a closed investor meeting, built on technology that is still being assembled, with a design that could change substantially before anyone outside that room sees it again.

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Herby has a healthy obsession with all things Apple, especially the iPhone. He loves to rip things apart to see how they work. He is responsible for the editorial direction, strategy, and growth of Gotechtor.

Herby Jasmin

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